Fitness Coaches
    Online Coaching for Women 40+

    GainStrength.BuildConfidence.TransformYourBody.

    We help women over 40 get strong, lose fat and build confidence without restrictive diets or spending hours in the gym.

    Real Transformations

    These are some of the incredible results our clients have achieved through our one on one coaching program.

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    About Us

    Meet Shannon & Leslie

    The Founders

    Have you tried every diet out there? Working out but your body isn’t changing? Trying harder isn’t the answer, you need a new strategy, one that’s built for women in peri- and post-menopause.

    Shannon

    Shannon

    Personal Trainer / Health Coach

    Shannon has coached hundreds of clients and is deeply committed to helping women over 40 get strong and feel confident in their own skin.

    Leslie

    Leslie

    Personal Trainer

    Leslie genuinely believes women over 40 deserve better than quick fixes. She has a heart for helping women stop starting over and finally get results that last.

    Success Stories

    Real Women, Real Results

    See what happens when you combine flexible dieting with smart training and expert accountability.

    "Being more consistent, embracing the gym and nutrition. I never thought it was possible to change the stories I used to tell myself."

    Benita S.

    Benita S.

    "Changing self talk is a big one for me too! Showing up for myself to make me feel strong mentally has been a game changer. There are many days i don't feel motivated but I've learned to be disciplined! Once Im the gym-Im all in!"

    Chris H.

    Chris H.

    "When I first started I was honestly already doubting myself because I never stick it out when it comes to weight loss, but here I am over a month later. I think letting go of the "quick fix" mindset is my biggest win because ive dropped almost 10lbs and every time I have an "off" day im nervous to weigh in the next day for fear of the scale going right back to where it was but it hasnt! Being able to acknowledge rough days and still keep the weight off makes me super proud of myself. I can't say that I really see any physical changes yet but thats probably because ive convinced myself for so many years that I cant get the weight off, but my husband tells me all the time he sees it. Consistency is definitely working for me. I was just too stubborn to give it a fair chance."

    Holly D.

    Holly D.

    "How I look and feel, and the fact that this is so sustainable!!! Sometimes it's mind boggling to me (I've been at this for 2 years) that I've been able to keep off the weight, yet I'm still transforming my body in ways I didn't think imaginable!!! It's an awesome feeling!!!"

    Jennifer M.

    Jennifer M.

    "Being more consistent, embracing the gym and nutrition. I never thought it was possible to change the stories I used to tell myself."

    Benita S.

    Benita S.

    "Changing self talk is a big one for me too! Showing up for myself to make me feel strong mentally has been a game changer. There are many days i don't feel motivated but I've learned to be disciplined! Once Im the gym-Im all in!"

    Chris H.

    Chris H.

    "When I first started I was honestly already doubting myself because I never stick it out when it comes to weight loss, but here I am over a month later. I think letting go of the "quick fix" mindset is my biggest win because ive dropped almost 10lbs and every time I have an "off" day im nervous to weigh in the next day for fear of the scale going right back to where it was but it hasnt! Being able to acknowledge rough days and still keep the weight off makes me super proud of myself. I can't say that I really see any physical changes yet but thats probably because ive convinced myself for so many years that I cant get the weight off, but my husband tells me all the time he sees it. Consistency is definitely working for me. I was just too stubborn to give it a fair chance."

    Holly D.

    Holly D.

    "How I look and feel, and the fact that this is so sustainable!!! Sometimes it's mind boggling to me (I've been at this for 2 years) that I've been able to keep off the weight, yet I'm still transforming my body in ways I didn't think imaginable!!! It's an awesome feeling!!!"

    Jennifer M.

    Jennifer M.

    "I've never stuck with anything this long before. I'm at around 10 months and while I haven't lost much, I can tell I am getting stronger which is really what I need with having a fragile bone disease. As much as I do want to lose more weight, I need to keep telling myself that I just need to be strong for the next inevitable most likely femur break (that's all I've really ever broken besides some ribs). My aunt that is in her 70s has the same disease and she has literally been falling apart these last few years, and I don't want that to be me."

    Abby H.

    Abby H.

    "My wins... (even though I've been quiet here), I'm still here. My clothes FIT. I don't get short of breath like I used to do. My skin seems better. I'm stronger than I ever have been. I'm still tracking; even on the not so good days. I'm still learning how to deal with the emotional self talk, but the scale no longer determines my day - it is only data."

    Stephanie K.

    Stephanie K.

    "Some of my favorite wins since joining 10 months ago... One of the first things I noticed after about a month or so was having more energy. I could actually clean the house without taking multiple breaks! I've gone down a pant size and feeling more confident in my clothes. I've been able to scale down tremendously on the daytime and late night snacking! I was well known with friends and family to always have a lot of snacks on hand. Now they have to eat my healthier snacks when we go on road trips! Never thought I'd be having conversations with myself and playing the tape forward as I grocery shop...who is this new gal?"

    Heidi A.

    Heidi A.

    "I'm so much stronger than when I started and I keep trying, even when I am frustrated and stressed I refuse to give up on myself! I also am better at tracking my nutrition and am getting better at being honest with myself. 🫶🏽"

    Laura S.

    Laura S.

    "I've never stuck with anything this long before. I'm at around 10 months and while I haven't lost much, I can tell I am getting stronger which is really what I need with having a fragile bone disease. As much as I do want to lose more weight, I need to keep telling myself that I just need to be strong for the next inevitable most likely femur break (that's all I've really ever broken besides some ribs). My aunt that is in her 70s has the same disease and she has literally been falling apart these last few years, and I don't want that to be me."

    Abby H.

    Abby H.

    "My wins... (even though I've been quiet here), I'm still here. My clothes FIT. I don't get short of breath like I used to do. My skin seems better. I'm stronger than I ever have been. I'm still tracking; even on the not so good days. I'm still learning how to deal with the emotional self talk, but the scale no longer determines my day - it is only data."

    Stephanie K.

    Stephanie K.

    "Some of my favorite wins since joining 10 months ago... One of the first things I noticed after about a month or so was having more energy. I could actually clean the house without taking multiple breaks! I've gone down a pant size and feeling more confident in my clothes. I've been able to scale down tremendously on the daytime and late night snacking! I was well known with friends and family to always have a lot of snacks on hand. Now they have to eat my healthier snacks when we go on road trips! Never thought I'd be having conversations with myself and playing the tape forward as I grocery shop...who is this new gal?"

    Heidi A.

    Heidi A.

    "I'm so much stronger than when I started and I keep trying, even when I am frustrated and stressed I refuse to give up on myself! I also am better at tracking my nutrition and am getting better at being honest with myself. 🫶🏽"

    Laura S.

    Laura S.

    "For the first time ever I feel like I have no more "bad foods"! I simply have foods that fuel my body and I can fit things into my life without worrying that I will instantly have negative outcomes. My clothes fit better, I'm increasing my weights during my workouts, and I am now a "morning workout person". 5 AM workouts are now one of the favorite parts of my day!"

    Shawna T.

    Shawna T.

    "Feeling more confident in the way that I look as well as felling so much stronger. Love that I can lift heavy weights that I didn't ever think I could do."

    Emily Z.

    Emily Z.

    "I just got back from my Disney cruise with my daughter and her family. We had such a great time! Leslie told me not to track, and it freaked me out a bit, but I did it. I didn't track. I enjoyed the food offered. My husband and I even indulged in a fancy adult dining experience. Every day I had tons of steps and I went to the gym and worked out twice. I got on the scale this morning and I'm a little bit up, but not as much as I have been up after past vacations!! And I'm really not worried about it and that is new for me. I know that the weight will come right back off as I get right back into my program. I am thankful for this program and our coaches and the things I'm learning about how to live my life and do this long-term!"

    Tamis K.

    Tamis K.

    "My favorite win since starting this journey is my commitment to getting my 8000 minimum steps in daily. Prior to this challenge I would have weeks where I only got between 2500-5000 steps in a day. I also have been very consistent in tracking my food honestly which is a huge win for me. I also don't beat myself up as much as I used to about every little slip up."

    Terri M.

    Terri M.

    "For the first time ever I feel like I have no more "bad foods"! I simply have foods that fuel my body and I can fit things into my life without worrying that I will instantly have negative outcomes. My clothes fit better, I'm increasing my weights during my workouts, and I am now a "morning workout person". 5 AM workouts are now one of the favorite parts of my day!"

    Shawna T.

    Shawna T.

    "Feeling more confident in the way that I look as well as felling so much stronger. Love that I can lift heavy weights that I didn't ever think I could do."

    Emily Z.

    Emily Z.

    "I just got back from my Disney cruise with my daughter and her family. We had such a great time! Leslie told me not to track, and it freaked me out a bit, but I did it. I didn't track. I enjoyed the food offered. My husband and I even indulged in a fancy adult dining experience. Every day I had tons of steps and I went to the gym and worked out twice. I got on the scale this morning and I'm a little bit up, but not as much as I have been up after past vacations!! And I'm really not worried about it and that is new for me. I know that the weight will come right back off as I get right back into my program. I am thankful for this program and our coaches and the things I'm learning about how to live my life and do this long-term!"

    Tamis K.

    Tamis K.

    "My favorite win since starting this journey is my commitment to getting my 8000 minimum steps in daily. Prior to this challenge I would have weeks where I only got between 2500-5000 steps in a day. I also have been very consistent in tracking my food honestly which is a huge win for me. I also don't beat myself up as much as I used to about every little slip up."

    Terri M.

    Terri M.

    What to expect

    Our Program Focus

    Build Lean Muscle & Strength
    Focus 1

    Build Lean Muscle & Strength

    A Journey Through Visual Stories

    See What Everyone Is Saying About Us

    Build a Body You Love, Living a Life You Enjoy

    Imagine hitting your goals while still saying "yes" to pizza night. No more starting over on Monday. Let Shannon and Leslie help you build the strength and confidence that lasts a lifetime.

    Confident healthy woman

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